FAQs

We have been asked about the origin of our name on more than a few occasions. It's a nod to the rich history of generative writing. Cinthio was the Italian playwright who created the play that inspired Shakespeare's "Othello." While the technology behind AI may be relatively new, the underlying concept of repurposing old content to create something new is as old as storytelling itself.

Regarding our bias for action and zero-based budgeting, let's just say that the availability of the brand name didn't hurt the decision-making process.

Our business model hinges on efficiency in everything we do. Our unusual approach to sales reflects how we achieve uncommon results.

We're proud to use a mix of art produced by humans and AI, and each piece co-created with AI is identified (although you might be able to guess that we've never seen a koala in a business meeting).

In our experience, client lists are often misleading and serve to benefit the agency more than the clients themselves.

Our clients value privacy as they explore AI, considering that it is a competitive advantage and cost rationalization is not without controversy. Therefore, we prioritize discretion and confidentiality in our relationships.

After all, silence is golden.

We would ask how quickly you can onboard - our solution is essentially turnkey, but coordinating good onboarding usually takes a week or two, depending on the project scope.